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ADVERTISING

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Dec 12, 2025

Inside the New Social Ad Economy Reshaping Global Media

Global social media advertising is accelerating toward a $310 billion market by 2026, redefining platform power, industry investment, and the future of mobile-first creative.

$310 B

Global Social Ad Spend 2026

87%

US Mobile Share 2026

28%

E&M Social Spend Share

$44 B

TikTok Ad Revenue 2026

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