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TECH

Gaming Built the Identity Infrastructure the Rest of the Internet Is Still Trying to Create

While the rest of the advertising industry spent years searching for a replacement for third-party cookies, gaming built the exact  infrastructure that the open internet desperately needs.

Jun 26, 2026

4 min read

TECH

How Alexa Became a Shopping Agent for the Entire Retail Economy

With Alexa+ Agentic Ads extending to Ticketmaster, Papa John's, and beyond, Amazon has crossed a threshold that turns a voice assistant into a full-scale commerce platform for the entire retail economy.

Jun 25, 2026

4 min read

ADVERTISING TECH

Amazon Just Hit $70 Billion in Advertising, and It Is Only Getting Started

Amazon's advertising revenue crossed $70 billion in Q1 2026. The architecture being built to sustain it is the more striking number.

Jun 23, 2026

4 min read

TECH

AI Is Simultaneously the Biggest Deal Driver and Deal Killer in Adtech

The $22 billion Fox-Roku acquisition, Publicis' LiveRamp purchase, and a wave of smaller consolidations signal that M&A is accelerating, but AI uncertainty is simultaneously freezing a significant portion of the market.

Jun 18, 2026

3 min read

TECH

A New Solution Links Trade Desk Exposure Data Directly to Brand First-Party IDs

A new tool from agentic marketing startup Hightouch aims to let brands match their own customer data directly with Trade Desk exposure logs — no identity provider required.

Jun 03, 2026

3 min read

ADVERTISING TECH

What Disney, YouTube and Netflix Are Really Saying About Agentic TV Buying

As streaming platforms and legacy networks race to build agentic buying systems, the future of TV advertising may be defined less by who sells the best inventory and more by who controls the intelligence behind the buy.

May 22, 2026

5 min read

ADVERTISING TECH

TikTok Wants to Become the Operating System for AI Advertising

TikTok allowing autonomous AI agents into its ad system could soon shift marketers from running campaigns to managing the machines behind them.

May 15, 2026

4 min read

ADVERTISING TECH

Amazon Wants TV Ads to Know What You’ve Already Seen

What happens when streaming ads stop repeating themselves and start adapting to what viewers already know about a brand?

May 12, 2026

4 min read

ADVERTISING TECH

OpenAI Begins Sharing User Data With Advertisers

As OpenAI formalizes data-sharing with advertisers, the line between helpful AI and monetized influence blurs.

May 05, 2026

3 min read

TECH

Gucci is Set to launch AI Smart Glasses With Google in 2027

Gucci’s partnership with Google to develop AI-powered smart glasses marks a shift in how luxury is defined.

Apr 27, 2026

3 min read

CREATIVITY TECH

If Design Becomes Instant, What Actually Defines Creativity Next?

Anthropic introduces Claude Design for Marketing assets and creative workflows, marking a turning point in how creative work is produced and shifting design from manual execution to system-driven generation.

Apr 21, 2026

3 min read

TECH

OpenAI Shut Down Sora, Its Short-Form Video Generation App

What looked like a sudden shutdown of Sora reveals something more complex: a recalibration of priorities in one of the most expensive frontiers of artificial intelligence.

Apr 03, 2026

5 min read

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