January, 25 | What About Mkt

This edition examines the key strategies, trends, and technological innovations that shaped 2024 and are influencing the direction of 2025. It covers Nike and Adidas’ competitive strategies, Zara’s bold sustainability efforts, groundbreaking CGI-powered campaigns, and the shifting dynamics of social media platforms. Each article offers valuable insights for staying ahead in an ever-evolving world, inspiring readers to create their own shape of tomorrow.

The What About Mkt believes that staying updated is the key to marketing success. By blending the latest news with analytical insights, we empower professionals to build successful strategies.

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The Convergence Issue​

The Convergence Issue