SOCIAL MEDIAZ MEMBERS

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Apr 16, 2025

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4 min read

Influencers Are Back in Business and This Time It’s Personal

In 2025, influencer-founded brands are making a calculated return—not as fleeting celebrity ventures but as credible, consumer-driven businesses. Armed with strategic insight and professional infrastructure, today’s creators are reshaping the market by fusing authenticity with long-term vision.

By

Giovana B.

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FURTHER READING

YouTube Cuts Off Monetization for AI Clones in Push for Quality Content

TikTok Is Splitting and the US Is Getting a Whole New App

TikTok’s New Influencers Are Not Real But Their Impact Is

As AIs Rise, Brands are Getting Way More Creative in Real World

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