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Apr 07, 2025

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4 min read

With Great Accessibility Comes New Responsibility: GPT-4o and the Future of Visual Marketing

OpenAI's new GPT-4o image generator is more than a tech upgrade—it's a paradigm shift for marketers. With real-time visual creation now possible inside ChatGPT, brand teams are accelerating campaigns, slashing costs, and experimenting like never before. But alongside the power comes a new era of creative responsibility.

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Giovana B.

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