Zuckerberg Is Betting Big on Going Small
Inside Meta’s secretive superintelligence push, Zuckerberg is consolidating the organization to accelerate the science.
Rhode Takes Over Sephora And the Real Show Starts Now
Can a billion-dollar bet turn Rhode’s TikTok heat into year-round Sephora velocity?
How Brands Can Meet New Verification Rules
As lawmakers tighten age verification, the smartest AI-driven campaigns are rewriting the playbook before regulators do it for them.
Spotify Wants Your Music Chats In-App
Spotify is rolling out Messages, a native way to share and discuss songs, podcasts, and audiobooks without leaving the app.
Louis Vuitton Tests the Limits of Luxury by Tripling Prices
Louis Vuitton is pushing designer beauty into rarefied territory with a debut makeup line that prices a single lipstick at $160 and eyeshadow palettes at $250.
From Likes to Empires, They are Iconic and They Know it
How Hailey, Kylie and Bella transformed aesthetics into an always-on retail machine.
Skate Sneakers Are Back on Top, and Quiet Luxury Feels the Drop
After years of sleek “quiet luxury” dictating the sneaker wall, the pendulum has swung.
Strava Bets Big on AI Coaching. Can It Really Improve Your Workout?
Strava’s quiet pivot from segments to prescriptions could redefine how everyday athletes train and pay for progress.
Is Zuckerberg’s “Personal Superintelligence” Empowerment or Ad Strategy?
Mark Zuckerberg’s newest vision for AI promises a deeply personal digital assistant, but marketing experts see a bigger play for the future of advertising.
Could Disney’s WWE Bet Be the Ultimate Powerbomb in the Streaming Wars?
ESPN’s monumental $1.6 billion acquisition of WWE’s premium live event streaming rights marks a seismic shift.
Sweet Deal? Coca-Cola Bows to Cane Sugar Demand in New US Offering
Coca-Cola is set to launch a new version of its iconic soda in the US sweetened with cane sugar, a move that follows both consumer preference and political engagement.
Starbucks Abandons Pickup-Only Stores, And Here’s Why
Starbucks is pivoting away from its mobile order, pickup-only store format, acknowledging that these locations lacked the brand’s signature “warmth and human connection.”