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ADVERTISING SOCIAL MEDIA

TikTok is Integrating Virtual Try-Ons to Enhance the Purchase Journey

TikTok's new AR Interactive Product Ads offer users a virtual try-on experience, bridging the gap between online and in-store shopping.

ADVERTISING SOCIAL MEDIA

Exploring the Impact of The Newest Meta’s AI Tools

Meta's AI tools are transforming digital marketing with advanced content creation and real-time analytics, yet balancing automation with authenticity remains essential to connect meaningfully with audiences.

ADVERTISING BUSINESS

How Zara Thrives Without Relying on Advertising

Take a closer look at Zara’s unique marketing approach and why it’s effective.

ADVERTISING TECH

Meta’s Holiday Ad Innovations

Meta’s released new Ad features to elevate the 2024 holiday season, boosting sales through personalization and AI-driven campaigns.