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BUSINESS TECH

Would You Let AI Shop for You?

A new generation of AI shopping agents promises to turn browsing into buying, blending personalization, automation, and convenience in a single click.

4 min read

BUSINESS STRATEGY

CeraVe and the NBA Show the Unexpected Advantage of Mixing Markets

What seems like an unusual pairing between skincare and sport reveals a deeper understanding of culture, audience, and authenticity.

4 min read

BUSINESS

WBD Weighs a Sale as Hollywood’s Next Big Merger Test

A crown-jewel studio is in play, and Hollywood is about to find out how much scale is really worth.

4 min read

BUSINESS

How Wellness Shifted from Being a Vibe to Real a Brand Opportunity

Wellness is shifting from slogans to science and opening a new lane for brand growth.

5 min read

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BUSINESS

Why Paramount Spent $150 Million to Buy a $20 Million Idea

Paramount’s purchase of The Free Press looks extravagant next to the startup’s revenue, raising the question of whether the creator media will restart the engine of legacy news.

4 min read

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BUSINESS

Pets in Track Suits is a Fad or the Next Billion-Dollar Lifestyle Category?

Adidas is doubling down on China’s fast-growing “pet economy” with a Fall petwear line that mirrors its Originals features.

3 min read

BUSINESS STRATEGY

When Athletes Dress Up, the Deals Get Real; But Who’s Really Winning?

Fashion and sport have fused into a single growth engine, but the scoreboard is deeper than the hype.

4 min read

BUSINESS

A $6 Billion Chill Turns Pop Mart’s Hype Story Into an Execution Test

Pop Mart’s Labubu juggernaut is cooling in mainland China, erasing roughly $6 billion in market value.

3 min read

BUSINESS

Beer Finds Its Close-Up as AB InBev and Netflix Strike a Global Pact

AB InBev and Netflix have inked a multi-year global partnership that turns streaming nights into beer occasions.

4 min read

BUSINESS TECH

The Amazon Gate is Open, and the Rules of the Game Changed

Amazon’s decision to make Amazon Marketing Cloud broadly accessible might come with a structural shift in retail media.

4 min read

BUSINESS TECH

Google Puts a Tutor in Translate as Duolingo Faces a New Kind of Rival

Google Translate becomes a tutor, challenging Duolingo with AI-driven practice and live conversation features.

3 min read

BUSINESS

American Giants Are Learning the European Accent

U.S. brands, such as Coke, McDonald’s, and P&G, are dialing down overt “American-ness” in Europe and dialing up local proof-points.

4 min read