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ADVERTISING TECH

Inside Amazon’s Billion-Dollar Ad Machine

Amazon's latest financial results hint at the future of advertising on shopping sites.

2 min read

ADVERTISING TECH

Is Zuckerberg’s “Personal Superintelligence” Empowerment or Ad Strategy?

Mark Zuckerberg's newest vision for AI promises a deeply personal digital assistant, but marketing experts see a bigger play for the future of advertising.

3 min read

TECH

Meta Steps into AI Arena with Social Twist, Challenging OpenAI’s Reign

Can Meta's social DNA give it an edge in the fiercely competitive AI chatbot market?

3 min read

ADVERTISING TECH

UK Watchdog Aims to Break Big Tech’s Mobile Grip

The UK's competition authority is charting a bold course, proposing new regulations that could significantly reshape how Apple and Google operate their dominant mobile platforms.

3 min read

FREE READING

EXPIRED

SOCIAL MEDIA TECH

YouTube Won’t Pay for AI Content. What Comes Next?

As AI tools proliferate, YouTube’s move could reshape how creators approach originality and monetization.

3 min read

FREE READING

EXPIRED

TECH

Meta Is Betting 3.5 Billion That Glasses Are the Next Screen

Meta is turning everyday glasses into smart devices with built-in AI, which could change how people search, shop, and interact with the world around them.

3 min read

SOCIAL MEDIA TECH

TikTok Is Splitting and the US Is Getting a Whole New App

The social media landscape is no stranger to seismic shifts, yet the impending launch of a distinct US version of TikTok represents a monumental pivot for marketers.

3 min read

ADVERTISING TECH

It Was Never About the Discounts and Amazon Knew It

Prime Day has become a 23.8 billion showcase on how Amazon turns membership into loyalty and attention into action with unmatched precision.

4 min read

SOCIAL MEDIA TECH

TikTok’s New Influencers Are Not Real But Their Impact Is

The digital marketing is experiencing a profound transformation, with AI-generated avatars now taking center stage on TikTok.

3 min read

TECH

Amid Toy Industry Doubts, Mattel Turns to OpenAI to Change The Game

In an industry-first move, Mattel and OpenAI have announced a sweeping partnership to infuse artificial intelligence into iconic toy lines like Barbie and Hot Wheels.

4 min read

ADVERTISING TECH

Agencies Must Evolve or Fade Away as Tech Giants Reshap Advertising

As tech giants like Meta, Google, and Amazon invest heavily in AI-driven advertising tools, traditional ad agencies face unprecedented challenges.

3 min read

STYLE TECH

Meta and Oakley Unveil AI-Powered Smart Glasses for Athletes

Meta is partnering with Oakley to release AI-powered smart glasses for athletes.

3 min read