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ADVERTISING

Advertisers Press Tech Giants for Ad Sales Clarity

Advertisers are pushing the digital ad industry to reveal how auctions actually set prices and pick winners.

4 min read

ADVERTISING STRATEGY

Duolingo’s Next Lesson is Advertising, and the Market is Listening

Inside Duolingo’s plan to turn lessons and streaks into a brand-safe ad platform that marketers can finally buy directly.

3 min read

ADVERTISING TECH

Meta Moves Closer to Self-Driving AdsNews Articles

Meta’s new AI agents promise a hands-off ad engine that meets customers in chat and escorts them to checkout in one seamless flow.

4 min read

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ADVERTISING SOCIAL MEDIA

Privacy Has a Price and Meta Just Set It; Welcome to the Free Ads Version

Meta is introducing a low-cost ad-free option for Facebook and Instagram in the UK.

4 min read

ADVERTISING TECH

OpenAI Edges Toward an Ad Engine; How Close is the Switch

A new growth engineering push suggests the Open AI company is building internal tools for campaign management, attribution, and experimentation.

3 min read

ADVERTISING SOCIAL MEDIA

Meta Ads Finally Allowed Advertisers to Track the Instagram Followers

Meta is rolling out an “Instagram follows” metric inside Ads Manager, finally putting a price tag on audience growth.

4 min read

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ADVERTISING CREATIVITY

Skate. Returned, Let Locals Film, And Now Pros are Racing to Keep Up

A skate classic returns with the cameras turned outward, asking the scene that guarded its legacy to help build what comes next.

ADVERTISING SOCIAL MEDIA

TikTok’s Near-Deal Pushes the Ad Market Back Toward Short-Form

A framework agreement between Washington and Beijing to keep TikTok operating in the U.S. resets the risk calculus for marketers.

4 min read

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ADVERTISING SOCIAL MEDIA

The First New iPhone Campaign? Dua Lipa, of Course

Apple stress-tested the new iPhone under arena lights. By turning Dua Lipa’s tour into a one-day documentary, the company linked pro-grade capability to pop-scale distribution.

3 min read

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ADVERTISING CREATIVITY

Heinz Wants the World to See Ketchup in Every Fry Box

Heinz’s new global campaign turns a tiny visual truth, with the silhouette of the fry box, into a borderless branding device.

3 min read

FREE READING

EXPIRED

ADVERTISING CREATIVITY

Nike Updates the “Just Do It” for the New Generation

A new global campaign narrated by Tyler, the Creator, named "Why do it", reframes the most famous slogan and invites young athletes to supply the personal motive behind action.

3 min read

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ADVERTISING SOCIAL MEDIA

Gap’s Dancefloor or Eagle’s Provocation; Who Made More Noise

Gap danced, AE provoked; both seized summer 2025’s feed, but the path to attention couldn’t have been more different.

3 min read