Join our Membership for all the top news, analysis and insights. Start your 3-day trial for free.

BUSINESS

Omnicom Wins the Uber Media Fight and Plants a Bigger Flag in Brazil

Uber's media review ended where it started, with Omnicom. But the renewal came with a prize that says more about the agency's ambitions than the account.

5 min read

FREE READING

EXPIRED

BUSINESS

Adidas Won the World Cup Final Before a Ball Was Kicked

Spain beat Argentina 1-0. Adidas outfitted both finalists, and the German brand's €1.5 billion tournament was decided long before kickoff.

5 min read

BUSINESS TECH

OpenAI’s Ad Revenue Forecast Collides With a Far Smaller Market

OpenAI projects $100 billion in ad revenue by 2030. Emarketer caps the entire US chatbot ad market at $5.41 billion.

3 min read

BUSINESS

Amazon Becomes the Second Media Giant to Wrap Its 2026 Upfront

Amazon closed upfront talks with year-over-year growth, beating its volume goals. Advertiser demand is consolidating around full-funnel platforms.

3 min read

FREE READING

EXPIRED

BUSINESS STRATEGY

Nike Wants Its World Cup Momentum to Outlast the Tournament

Nike's World Cup film crossed 1.5 billion views in a week. Whether that reach becomes revenue is the question its turnaround now rests on.

6 min read

BUSINESS

The Bear Gave Disney a Template for Selling Out Its Other Shows

The Bear sold out sponsorships for a fifth straight season. Its bigger legacy for Disney is what it did to advertiser behavior everywhere else.

4 min read

FREE READING

EXPIRED

BUSINESS

Converse Has an Identity. What It Doesn’t Have Is a Plan

Revenue down 35% in the most recent quarter, a new CEO installed in February, sale speculation denied but not fully dispelled.

4 min read

BUSINESS

The Car Industry Spent a Decade Talking About Technology — Now It Needs to Talk About People

Auto marketing spent years explaining what cars can do, but the brands pulling ahead are focused on what cars mean, and the human moments they make possible.

4 min read

FREE READING

EXPIRED

BUSINESS

Why Two Identical Companies Can Sell for Wildly Different Prices

In adtech M&A, the financial fundamentals determine the floor. The narrative determines the ceiling. And the gap between those two numbers is where the real competition lives.

2 min read

BUSINESS

Uber Just Turned Its $2 Billion Ad Business Into Something Much Bigger

By extending its first-party data signals to Meta and Google Shopping, Uber Advertising has crossed a threshold that separates retail media networks from genuine advertising platforms.

2 min read

FREE READING

EXPIRED

BUSINESS STRATEGY

Justin Bieber Is Building a Brand, Not Just a Label, and SKYLRK Audio Is the Proof

The expansion of Bieber's lifestyle label into consumer electronics signals a blueprint for how artists are dismantling the boundary between culture and commerce.

2 min read

BUSINESS

Apple Just Answered the Question the Industry Has Been Asking for Two Years

From a rebuilt Siri powered by Gemini to spatial photo reframing that rewrites the rules of memory, WWDC 2026 was a statement of competitive intent in the defining technology race of the decade.

3 min read