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BUSINESS

Levi’s Found Growth Where Most Legacy Brands Get Stuck

A surge in demand for baggy denim is revealing how Levi’s might be reshaping its business for a new generation.

Apr 15, 2026

4 min read

ADVERTISING CREATIVITY

Zendaya and On Blur the Line Between Idea and Design

A surreal campaign starring Zendaya turns the act of creation into the most compelling story fashion can tell.

Apr 15, 2026

4 min read

SOCIAL MEDIA

Instagram is Finally Making a Play in Affiliate Marketing

As Instagram rolls out native affiliate links in Reels, the real question is whether it can reclaim a creator economy that has already moved on.

Apr 14, 2026

4 min read

ADVERTISING

Publicis and Microsoft Redraw the Rules of Advertising

A billion-dollar agreement marks the moment agencies began building the systems that decide how marketing works.

Apr 13, 2026

4 min read

STRATEGY

Can the World Cup Solve Nike’s Problems?

As Nike prepares for the World Cup, the company is assembling one of its most expansive football strategies in years.

Apr 13, 2026

5 min read

CREATIVITY

McDonald’s Writes Itself Into the KPop Universe

When a fast-food brand joins the plot, marketing stops interrupting and starts becoming culture.

Apr 10, 2026

4 min read

FREE READING

EXPIRED

BUSINESS

What the Netflix–Warner Music Deal Really Means for Artists and Brands

A streaming partnership signals a deeper shift in how music, storytelling, and brand influence now intersect.

Apr 09, 2026

4 min read

CREATIVITY

LEGO Turns Messi, Ronaldo, Mbappé ,and Vini Jr Into Creative Currency

By reimagining the world’s biggest players as buildable icons, LEGO transforms social media into a playground of culture, fandom, and creation.

Apr 08, 2026

4 min read

ADVERTISING SOCIAL MEDIA

Meta Introduces New Instagram Tools to Turn Trends Into Ad Space

Meta’s latest ad tools signal a shift in digital advertising, where cultural relevance becomes a product brands can access in real time.

Apr 08, 2026

3 min read

FREE READING

EXPIRED

SOCIAL MEDIA

Minimalism Was Fading Until Love Story Came Across

How a television romance might be reshaping brands' thinking about identity, influence, and visibility in a post-minimalist world.

Apr 07, 2026

4 min read

ADVERTISING

Spotify Wants More Than Your Ears

Spotify is expanding beyond audio with new carousel ads and branded playlist takeovers, signaling a push into full-funnel advertising.

Apr 06, 2026

4 min read

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