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TECH

Gaming Built the Identity Infrastructure the Rest of the Internet Is Still Trying to Create

While the rest of the advertising industry spent years searching for a replacement for third-party cookies, gaming built the exact  infrastructure that the open internet desperately needs.

Jun 26, 2026

4 min read

TECH

How Alexa Became a Shopping Agent for the Entire Retail Economy

With Alexa+ Agentic Ads extending to Ticketmaster, Papa John's, and beyond, Amazon has crossed a threshold that turns a voice assistant into a full-scale commerce platform for the entire retail economy.

Jun 25, 2026

4 min read

BUSINESS

The Car Industry Spent a Decade Talking About Technology — Now It Needs to Talk About People

Auto marketing spent years explaining what cars can do, but the brands pulling ahead are focused on what cars mean, and the human moments they make possible.

Jun 24, 2026

4 min read

ADVERTISING TECH

Amazon Just Hit $70 Billion in Advertising, and It Is Only Getting Started

Amazon's advertising revenue crossed $70 billion in Q1 2026. The architecture being built to sustain it is the more striking number.

Jun 23, 2026

4 min read

STRATEGY

The Hardest Thing in Brand Management Is Changing What Doesn’t Need to Change

Modernizing a trusted brand is one of the most delicate operations in marketing, and the brands doing it well share a discipline in knowing precisely what not to touch.

Jun 23, 2026

3 min read

CREATIVITY

Adobe Is Making Its Biggest Bet Yet on Creators, and Cannes Is Where It’s Planting the Flag

Adobe is arriving at Cannes Lions 2026 with a clear strategic argument: the creator economy and the enterprise software market are converging, and Adobe intends to own the intersection.

Jun 22, 2026

2 min read

The Global Crackdown on Teen Social Media Is a Marketing Problem Brands Aren’t Ready For

Australia banned under-16s from social media in December 2025 and the UK, Spain, and France are following.

Jun 21, 2026

4 min read

BUSINESS

Uber Just Turned Its $2 Billion Ad Business Into Something Much Bigger

By extending its first-party data signals to Meta and Google Shopping, Uber Advertising has crossed a threshold that separates retail media networks from genuine advertising platforms.

Jun 19, 2026

2 min read

TECH

AI Is Simultaneously the Biggest Deal Driver and Deal Killer in Adtech

The $22 billion Fox-Roku acquisition, Publicis' LiveRamp purchase, and a wave of smaller consolidations signal that M&A is accelerating, but AI uncertainty is simultaneously freezing a significant portion of the market.

Jun 18, 2026

3 min read

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DEC, 2025

Inside the New Social Ad Economy Reshaping Global Media

OCT, 2025

2026 Social Media Outlook and the $2.5 Trillion Revolution

SEP, 2025

Generative AI Growth and Adoption through 2030

MAR, 2025

The Power of Humor and Emotion in Modern Marketing

FEB, 2025

How Creator Marketing Should Look Like in 2025​